Home | FAQs | About Us | Partner With Us | In the News | Related Links | Contact Us | Campaign Materials

---

Email Updates

Print Page

Email Page

Send an E-Card

Link to Us

Widgets

11/4/2010

A new study conducted by researchers in New Zealand revealed that smokers ages 18 to 30 could be convinced to give up cigarettes if branding information on cigarette packaging got smaller and graphic health warnings got larger. Plain cigarette packs featuring large graphic health warnings are significantly more likely to promote smoking cessation than the heavily branded packs that are still the status quo.